1+1 =2
- Short Term: Emotion & sentiments
- Long Term: Business Performance
Be a collector of Business but mindful of emotion roller coaster.
4 Moats:
1. Intangible assets: Brand, Patents, License & government asset
2. Low Cost advantages
3. Network Effect: Value of a service increases as more people uses it.
4. Switching Costs
https://www.cbinsights.com/research/report/business-moats-competitive-advantage/
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